Designer
Paula Häiväoja
Häiväoja's ultramodern silver jewelry looks just as futuristic today as it did more than half a century ago
Paula Häiväoja (1929 - 2011) was the first female Chief Designer of Kalevala Jewelry. She graduated from the School of Arts and Crafts as a fashion artist in 1953 and started as a designer at Kalevala Jewelry three years later. Häiväoja was the Chief Designer from 1963 to 1967, when he became a freelance designer and opened her own studio.
Häiväoja's trademark was ultra-modern gold and silver jewelry with shapes and realizations created by the skilled modellers of Kalevala Jewelry.
Bold and open-minded joy of form, fashion and design.
The ultramodern silver jewelry designed by Häiväoja looks just as futuristic today as it did more than half a century ago. The silver rings designed by Paula Häiväoja in the 1960s are not only examples of Häiväoja's characteristic design language, but also contemporary images of the open-mindedness and faith in the future of Finnish design in the 1960s.
Häiväoja I and II
Be enchanted by the fascinating play of light and shadow in the ring's futuristic arches and mirror-clear silver surfaces. The ring designed by Paula Häiväoja in the 1960s appeals to lovers of art and modern Finnish design. It is a dazzling eye-catcher that will not go unnoticed by anyone.